The .deals domain is an open generic top-level domain (gTLD) launched in 2014 for coupons, discounts, special offers and promotions. It is operated by Identity Digital and open to anyone.
.deals at a glance
Source: IANA root zone database & registry data · methodology
Where to register a .deals domain
Prices are indicative and set by each registrar; renewal rates may differ from first-year promotions. Links may be sponsored. tldlist.us is an independent reference and not a registrar.
What does .deals mean?
The .deals extension is built for bargains — coupons, discounts, sales and special offers. Delegated in 2014 and run by Identity Digital, it fits coupon and voucher sites, daily-deal platforms, retailer promotion pages, price-comparison and affiliate offers, and seasonal sale campaigns. The word triggers exactly the expectation a deals site wants: save money here.
Who uses .deals?
Coupon and voucher-code sites, daily-deal and group-buying platforms, affiliate marketers, price-comparison services and retailers running dedicated promotion or clearance sections. It also works for seasonal campaigns — a brand might spin up name.deals for Black Friday or a sale event. It is most effective when the site really does aggregate or host offers.
.deals registration rules and requirements
None. .deals is fully open: no eligibility, no documentation, no local presence. Registration is first-come, first-served to anyone worldwide under standard ICANN rules. Affiliate and coupon sites should still follow advertising-disclosure rules in their jurisdiction — the TLD doesn’t change those obligations.
How much does a .deals cost?
A .deals domain typically costs about $22–$30 per year at standard rates, with first-year discounts common (fittingly). It is a mid-tier Identity Digital word. Plan around the renewal rate.
| Registrar | Typical .deals price (per year) |
|---|---|
| Porkbun | ~$22/yr |
| Cloudflare Registrar | At wholesale cost |
| Namecheap | ~$25–30/yr |
.deals pros and cons
Pros
- Triggers a clear ‘save money’ expectation.
- Ideal for coupon, voucher and daily-deal sites.
- Works for seasonal sale and promo campaigns.
- Open to anyone, with good name availability.
Cons
- Mid-tier pricing, above .com and budget generics.
- Only suits deals / offers / promo themes.
- Lower type-in recall than .com.
- Some short names flagged premium.
Example .deals websites
- Coupon and voucher-code sites on name.deals.
- Daily-deal and price-comparison platforms.
- Retailer promotion pages and seasonal sale campaigns.